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Iterating: change the idea in one sentence and read again

You change an idea by saying the change in one sentence, in your own words. "Sell it to agencies instead" works, and so does "the same thing at $9 a month." We start a new read next to the one you had, and the old read stays exactly as it was.

Fig. 1 · Where you say the change

Once you've confirmed the story on page one, it doesn't change in place. Tapping any part of it opens a box for the change, and the read also offers one under the heading "Tweak this idea". When you open a read someone shared with you, the box asks whether you'd build it differently. Your sentence then starts a read of your own, in your account, and the shared read stays as its owner left it.

We apply the sentence to your idea, keep everything it doesn't touch, and work out which parts of the story it changed. If it changes none of them, we say so and start nothing. In that case, try saying who it's for, what it does, what it costs or where the people are.

Fig. 2 · What runs again

The new read opens on page one with your sentence at the top and its story told again, ready for you to confirm. It names which sections came over from the earlier read and which run again once you confirm. Each change sends a set of sections back to work, along with every section that reads them.

What your sentence changesRuns again, with everything after it
The problem, or who has itwho has the problem
What you'll buildwho already sells it, and who pays
What they use todaywho already sells it
The pricewho pays, the rehearsal, the five questions and the channel plan
Where they are and their languagewho has the problem, and who already sells it
Where you think the people arewhere they are and what it costs to reach them

Page one runs again on every change. On the sample, a new price would leave the people and the sellers as they are and run who pays, the rehearsal of your price, the scores and the channel plan again, since what one buyer is worth hangs on the price, along with the four opinions and the next steps that read them.

Fig. 3 · What it costs

A section that comes over from the earlier read costs nothing. It keeps its sources, and its running head says "From the earlier read", linking back to it. A section that runs again draws on your window the way it did the first time. The sentence itself is one small charge, made even when it turns out to change nothing. Free and the limits explains the window.

A section that runs again fetches again too, with one exception. A search we already ran in the last 27 days returns the same results from our store, so a re-run inside that time reads the same posts. A search with new words, such as the words of a new problem, goes out fresh.

Fig. 4 · Versions and older scores

Each read keeps every version of its sections, and it shows the latest one. Your reads list names a changed read by the sentence that changed it, so you can find the path an idea took. An idea scored on an older version of the scale gets the current one the next time its five questions are scored, and How we judge shows the current scale.

Your agent can make the same change in one sentence, as Connect describes, and the new read appears in your list.

This page as your agent reads it